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10 Best Content Marketing Tools and Plugins for WordPress

As a WordPress site owner, you know that content is important. After all, it’s the reason people come to your site in the first place. But creating great content isn’t always easy. That’s where content marketing tools and plugins come in.

There are a lot of different plugins and tools out there that can help you with your content marketing. But which ones are the best? In this article, we’ll take a look at 10 of the best content marketing tools and plugins for WordPress. We’ll also explain why each one is worth considering for your WordPress site.

Rank Math

Rank Math is another popular SEO plugin for WordPress. Like Yoast SEO, it helps you to optimise your website for search engines. It’s easy to use and comes with a range of features, such as automatic keyword suggestion and link building strategy.

One of the best things about Rank Math is that it’s free to use. You can upgrade to the premium version if you want, but the free version is more than enough for most people.

WordPress itself

WordPress is, without a doubt, one of the best content marketing tools out there. Why? Because it’s incredibly versatile and can be used for a wide range of purposes, from creating a simple blog to building a complex eCommerce website. WordPress is also easy to use, even for beginners, which makes it an ideal platform for content marketing.

There are a few things you need to keep in mind when using WordPress for content marketing, though. First, you need to choose the right theme for your website. There are literally thousands of SEO-optimized themes and plugins available for WordPress, so take some time to browse through them and find one that’s suitable for your needs.

Yoast SEO

If you want your content to be found by search engines, then you need to make sure it’s optimised for SEO. And that’s where Yoast SEO comes in. Yoast SEO is a WordPress plugin that helps you to optimise your website for search engines. It’s easy to use and really effective, which is why it’s one of the most popular SEO plugins for WordPress.

There are a few things you need to do to make sure your content is optimised for SEO. First, you need to choose the right keywords. Yoast SEO will help you with this by analysing your content and giving you suggestions for which keywords to use.

Google Analytics

Knowing how to use Google Analytics is a must for any website owner, and that includes WordPress sites. Google Analytics lets you track your website’s traffic and see how people are finding your website and interacting with it.

It’s important to track your website’s traffic so you can see what’s working and what isn’t. Google Analytics is easy to use and it’s free, so there’s no excuse not to have it installed on your WordPress site.

Jetpack

Jetpack is a plugin from WordPress.com that gives you a whole host of features for your WordPress site. It’s free to use, and it’s packed with features that will come in handy for content marketing.

Some of the features Jetpack includes are social media integration, website stats, security, and backup.Jetpack is a great all-in-one plugin that every WordPress site should have. It’s really nice to be able to have everything in one place and not have to install a bunch of different plugins.

CoSchedule

CoSchedule is a WordPress plugin that helps you to plan, publish, and optimize your content. It’s an all-in-one solution for content marketing, and it’s really easy to use.

Planning your content with CoSchedule is simple. You just need to enter the details of your post, such as the title, publish date, and keywords. Then CoSchedule will create a calendar for you so you can see when each post is due.

Hootsuite

Hootsuite is a social media management tool that lets you manage all your social media accounts in one place. It’s really handy for content marketing because it means you can post your content to all your social media accounts with just a few clicks.

Hootsuite also lets you track how well your content is performing on social media. This is really useful because it means you can see what content is popular and what isn’t. If you are more advanced, you can even use Hootsuite to create social media ads.

SumoMe

SumoMe is a WordPress plugin that adds a range of features to your website. It includes social media sharing buttons, email capture forms, and pop-ups. SumoMe is free to use, and it’s really easy to set up.

The social media sharing buttons are really handy because they make it easy for people to share your content on social media. And the email capture forms are great for building up your email list.

Google Adsense

Google Adsense is a program that lets you place ads on your website. When someone clicks on an ad, you earn money. Adsense is a great way to monetize your website and it’s really easy to set up.

All you need to do is sign up for an Adsense account and then add a few lines of code to your website. Google will then provide you with the code for the ads. You can then place the ads wherever you want on your website.

Hotjar

Hotjar is a website analysis tool that lets you see how people are using your website. It’s really handy for content marketing because it can help you to see what content people are engaging with and what they’re ignoring.

Hotjar also provides you with heatmaps which show you where people are clicking on your website. This is really useful because it means you can see what’s working and what isn’t. Often when you create a good piece of content, people will click on things that you didn’t expect them to.

Conclusion

There you have it, the 10 best content marketing tools and plugins for WordPress. Each one of these plugins is really useful and they’re all free to use. So there’s no excuse not to have them installed on your WordPress site.

If you want to get serious about content marketing, then these plugins are a great place to start. They’ll help you to plan, publish, and optimize your content. And they’ll also help you to track your success and see what’s working.

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